Winston-Salem
Business is a full-color, NXTMedia ProColor Digital
Magazine offering entertaining yet informative, easy-to-read
stories about local businesses, profiles of local professionals
and information on issues affecting local businesses.
Winston-Salem
Business joins Business Week Magazine and Readers Digest
in an exciting new digital format.
(View
the U.S National Digital Magazines here)
Each monthly issue features large and small regional
businesses and the personalities behind them, focusing
on Winston-Salem industries and issues.
Each issue also offers numbers, economic and financial
information. It serves as a terrific resource for hard-hitting
business news, but appeals also to people who don't
consider themselves typical business magazine readers.
Business professionals are also family members who work
and play in the community. Winston-Salem Business recognizes
this and incorporates articles and advertising geared
toward the family and the social life business professionals
participate in.
How a Digital Magazine affects Advertising:
Digital magazines are gaining huge popularity. There
ease of use and immediate distribution to thousands
of people, plus the fact that many people are now working
and playing online make digital magazines an immediate
and accessible choice for busy professionals.
Digital
magazines give businesses a very distinct advertising
advantage. The magazine can be sent to hundreds or
thousands of people in a short period of time via
e-mail. If a person wants to share an article with a
friend or business professional, no matter where in
the city, state or world, it's as easy as selecting
the recipients e-mail address, pressing send and delivery
is almost instantaneous.
All of the ads in a digital magazine are linked directly
to the advertisers website. Any ad clicked on, and when
the magazine is opened is tracked, giving advertisers
the first ever advantage of being able to see who
is looking at their ads and when.
Advertisers need as many potential buyers seeing there
ad as possible, and when they do see an ad, the buyer
must be able to get the information they need to purchase
almost instantly. Surveys show that a digital magazines
immediate access to the advertisers' website, phone
No. and product information, converts more ad views
into inquiries or sales than any other advertising medium.
The
boundaries of a print magazine are inhibitive to the
advertiser. A publisher can only print and distribute
a certain quantity of magazines due to cost restrictions.
A digital magazines distribution has no boundaries and
the advertisers benefit up to 20 - 30 times more, with
potential buyers seeing their ad.
Call us today and unleash the true power of advertising
for your business.
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